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Performance Marketing Specialist w/ Fluent level of English

Ubicación:
Barcelona
Idiomas clave:

High level of English

Other languages (Spanish, German, French or Italian) are a plus

Sector:
Marketing

Do you have relevant experience in paid traffic campaigns? Are you up-to-date with the digital paid acquisition landscape? Our client is a leader in providing unique travel and language learning experiences for students worldwide.

The thrill of discovering a new language and culture is an exciting and unforgettable adventure. Our client is a leader in providing unique travel and language learning experiences for students worldwide. 

As a Performance Marketing Specialist you will be accountable for the planning, execution, analysis, optimization, reporting and budget control of our paid traffic activities for international markets. You will be mastering Google Ads and Facebook Ads, as well as have working knowledge of Google Analytics. Your ultimate goal is to drive more customers to our site hitting the numbers in terms of volume and quality of the leads.  


Responsabilidades Principales

  • Responsible for managing our online lead acquisition channels (mainly paid search and paid social) in several markets and contribute to the strategy of the performance marketing team. 
  • Optimization and creation of paid search, paid social, retargeting and display campaigns for multiple markets while working towards defined KPIs and targets. 
  • Manage medium to large-sized budgets and leads forecast based on performance and to ensure the delivery of objectives. 
  • Monitor campaigns’ results to identify potential issues and opportunities 
  • A/B testing on landing pages, copy, market segmentation, bid optimisation...to improve performance.
  • Stay up to date with paid acquisition best practices and market trends, with an eye on new channels and competitor actions. 
  • Work together with our Content and Design teams to produce great performance materials and assets (banners, videos, landing pages). 
  • Implement optimisations across all accounts to improve performance and efficiency.

Experiencia/Habilidades

  • Bachelor’s degree in Business, Marketing or similar
  • Google Ads certification will be a plus
  • 2+ years of experience in performance marketing, with strong focus on Google Ads and Facebook Ads managing accounts for different markets. 
  • Good understanding of the digital paid acquisition landscape: paid search, paid social, retargeting, affiliates and performance display. 
  • Technically savvy; exposure and ability to quickly learn and use new digital tools and platforms and to leverage on digital insights. Working knowledge of Google Analytics and Data Studio is preferred. • You are a numbers person with very strong skills in Excel. 
  • Experience in A/B testing and conversion rate optimisation are a plus.  
  • Data and performance driven: no data, no party 
  • Proactive - ability to work autonomously and great at problem solving 
  • Outstanding attention to detail 
  • A quick learner who is willing to take on responsibility from an early stage 
  • Passion for digital marketing 
  • Strong in teamwork with a can-do and positive attitude

¿Qué se ofrece?

  • Competitive salary 
  • Ticket Restaurant
  • 29 days off + afternoon off when it's your birthday
  • Discounts for language courses both in Barcelona and abroad
  • The opportunity to join an international team where ethics, quality, transparency, and mutual respect are key values
  • Gorgeous offices in a central location;
  • Monday breakfast, Thursday fresh fruit at work

¿Qué aprenderás?

  • To develop/improve your knowledge in Performance Marketing
  • To work in an international growing environment

Steps

  • Step 1: Interview with our Recruiter to get to know you better and give you advice on the recruitment process
  • Step 2: First phone interview with HR 
  • Step 3: Second interview with the Hiring Manager
  • Step 4: Third interview with the Head of Marketing

¡No seas tímido! ¡Pregunta a tu recruiter!

Mireia Huguet

Idiomas clave:
English - Catalan - Spanish
+34638911279
¿Quieres saber más sobre Mireia? Click here!

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